Advertising is a way to promote your products or services. The purpose of Advertising is to get the message of your brand, and offers delivered to as many people as possible that may be interested in what products or services you have to offer.
How Does hyperlocal search engine play a role in this? This allows you to market your product and offers through the Search Engines in Lookna.
Lookna is a fraud-free hyperlocal search engine for local businesses. We provide fair and equal advertising opportunity by providing leverage to small scale business to compete with giant advertisers. We also make sure that all services and listings that you will see in Lookna are accurate and from a legit business owner, that is why we provide verification process before a listing will be shown to searchers.
Hyperlocal Search engine advertising is one of the most effective marketing techniques that allow us to drive qualified leads to your business. With this, we can provide a quick and effective way to be found on the search engines because we are able to bid on specific keywords related to your products and services. We can target people who are already interested in you, and with SEM we can provide exactly what they are searching for.
Hyperlocal advertising tends to cost less because it targets a smaller audience. When people search online for a product or service they are usually in a buying stage. We use hyperlocal to target your product and services so that when someone searches for a specific product your ads will show in the search result listings. Hyperlocal allows us to literally place your business in front of the people looking for you and bringing these prospects to your websites and converting them into a customer.
Hyperlocal advertising enhanced and focused local audience targeting. It has greater control over the target marketing viewing your advertising. This allows you to create ad messages appealing to this targeted audience compared to ads appealing to a larger audience.
The end goal is to create a local “connections” between your business and other local businesses in the area. This will send a strong signal to the search engines that your business is hyper relevant to a specific location because it is connected with other local businesses. It’s going local through association.
Creating a listing in Lookna is a piece of cake. However, here are some best practices that you can use as a guide to make sure that you get the most out of it. Choosing the right category for your business, provide all of the needed information for your business, make use of the Lookna features and avoid creating duplicate listings.
Lookna offers advertisement fair and square to all business owners. Lookna knows that those who have the power and funds win in an advertising competition, making it hard for small scale business owners to compete in a fierce game play. Lookna provides FREE advertising services where you can showcase your products and services. There will be no funds depletion, making your ads visible always.